The Branding/Marketing Program for Cathy Drumm, Western Dressage includes updated logo with an interchangeable color pallet of blue, red and yellow. CathyDrumm.com was developed and designed by Jamie Menczer of g2 partners: equine, the website included copy development and editing, art direction of photography; posting Cathy’s blog. Marketing materials produced are blog reprints, rack card, business card, truck signage.
Cathy Drumm has for over 30 years used Classical Dressage concepts in her training and competing. Since 2010 she has focused on teaching Western Dressage—incorporating these very concepts. Cathy wants to reach more riders and horses through this new discipline. One that allows her to teach the value and performance enhancement of light, correct Dressage, no matter what style of riding.
Marketing
Logo/Branding
Website Design
Content/Copy
Art Direction
Blog Reprints
Rack Card
Business Card
Signage
PROJECT PHOTOS
